13
SOCIAL MEDIA AND CONTENT (2023 - 2024)
Star Moment
Developed and executed an organic growth strategy that increased followers from 38,000 to 51,000, while driving a significant boost in engagement rates (ER).
Content Strategy and Execution
Designed and implemented a comprehensive content strategy aligned with Lover’s brand identity, audience preferences, and business objectives.
Multi-Platform Social Media Management
Created and curated content across multiple social media platforms, ensuring a cohesive and consistent brand presence.
Data-Driven Performance Optimization
Leveraged performance analytics to continuously refine content strategies—improving content quality, boosting engagement, and driving sustained audience growth.
12
LEADS (2022 - 2023)
Star Moment
Implemented data-driven optimizations that led to a 39% increase in lead conversion and a more streamlined, efficient sales funnel.
Lead Generation
Drove a consistent pipeline of high-quality leads, contributing to a 23% increase in user acquisition and overall revenue growth.
Partnership and Relationship Building
Identified, onboarded, and nurtured strategic partnerships with influencers, content creators, and industry experts. Collaborated with PR initiatives to maximize the visibility and impact of these relationships through strong communication and negotiation skills.
11
SOCIAL MEDIA AND CONTENT (2023 - 2023)
Star Moment
Successfully doubled TikTok followers in under two months through a targeted content and growth strategy.
TikTok Performance
Increased video views by 270.4% and profile views by 71.6%, significantly boosting brand visibility and reach.
Engagement Growth
Drove a 247.8% increase in likes and a 63% rise in comments, reflecting a strong uplift in audience engagement and content resonance.
10
EMAIL MARKETING (2022 - 2022)
Star Moment
Personalization initiatives resulted in a 4% increase in conversion rates, delivering a more tailored customer experience.
Email Engagement
Boosted email engagement by 8%, contributing to a 3% increase in tour bookings and revenue.
Automation
Improved operational efficiency and reduced manual workload through the implementation of automation solutions.
09
SOCIAL MEDIA AND CONTENT (2021 - 2022)
Star Moment
Played a key role in growing the Coral user community by 27%, fostering open dialogue and a supportive environment among members.
Content Strategy and Execution
Partnered with the marketing team to develop content that connected with Coral’s target audience, driving a 14% increase in audience growth.
Copywriting and Editorial Quality
Maintained high editorial standards through rigorous editing processes, enhancing content readability and credibility.
08
SOCIAL MEDIA AND CONTENT (2021 - 2022)
Star Moment
Contributed significantly to refining brand messaging, driving a 32% increase in brand recognition and user conversion rates.
Content Strategy and Execution
Developed targeted content that resonated with the audience, leading to an 18% increase in user interactions.
Ad Design and Management
Designed and managed advertising campaigns, optimizing budget and targeting to achieve a 21% growth in user acquisition.
07
COMMUNITY MANAGEMENT (2021 - 2022)
Star Moment
Implemented moderation strategies that led to a 37% reduction in disputes, significantly enhancing community harmony and cohesion.
Online Community Management
Built and nurtured an active, engaged community of crypto enthusiasts, encouraging meaningful discussions and knowledge sharing.
Community Engagement
Proactively engaged with community members by responding promptly and thoughtfully to comments, messages, and inquiries, fostering a welcoming environment.
06
SOCIAL MEDIA AND CONTENT (2021 - 2021)
Star Moment
Led content creation and developed a comprehensive monthly content calendar for social media, including posts, stories, and blogs.
Social Media Management
Managed and curated content across multiple social platforms, aligning brand messaging and PR efforts to maintain a consistent and impactful online presence.
Content Scheduling
Oversaw the daily publication of content across various social media channels to ensure timely and strategic delivery.
05
COPYWRITING (2021 - 2021)
Star Moment
Pioneered an innovative system that increased efficiency by 43%, doubling output from five to ten travel guides produced weekly.
Product Descriptions
Crafted compelling and informative descriptions for travel packages, accommodations, and tours, effectively highlighting unique features and benefits.
Storytelling through Blogs
Authored engaging weekly travel blogs featuring destination highlights and travel tips, fostering reader connection and driving website traffic.
A/B Testing
Implemented A/B testing on copy variations to optimize marketing materials, leading to improved conversion rates and higher engagement.
04
RESEARCH AND LEADS (2021 - 2021)
Star Moment
Designed and implemented a comprehensive end-to-end business strategy focused on effectively engaging potential users and clients.
Market Research
Performed in-depth market research to uncover company needs, analyze the competitive landscape, and identify key performance indicators (KPIs) to guide strategic decisions.
03
EMAIL MARKETING (2020 - 2021)
Star Moment
Led content management by creating and designing a compelling weekly newsletter that resonated with the audience.
Email Marketing
Drove a 33% increase in subscribers within three months, demonstrating strong audience growth and engagement skills.
Cross-Functional Collaboration
Worked closely with the Content Manager and maintained direct communication with company founders to develop and execute weekly and monthly content strategies, ensuring alignment with business objectives and optimizing content delivery.
02
SOCIAL MEDIA AND CONTENT (2020 - 2020)
Star Moment
Developed and executed targeted marketing campaigns that successfully promoted StudyFree’s educational platform and boosted user engagement.
Design and Strategy
Created compelling marketing content—including articles, social media posts, and email campaigns—crafted to educate and engage the target audience effectively.
01
COPYWRITING (2020 - 2020)
Star Moment
Gained in-depth knowledge of diverse financial and economic topics, enabling the delivery of well-researched, accurate, and valuable content to Zogo’s readers.
Research and Copywriting
Produced informative and engaging daily blog content on finance and economics, offering insightful advice and analysis tailored to Zogo’s audience.
REACH OUT
BASED IN
Madrid, Spain